2009 marked the 75th anniversary of the canonisation of John Bosco, the „Father and Teacher of Youth“. To mark the anniversary, Jugend Eine Welt launched „Street Children‘s Day“ the same year. The 'Street Children's Day' is commemorated every year on the January 31st and should highlight the situation of these children and young people and raise funds for projects run by the Salesians of Don Bosco and the Salesian Sisters of Don Bosco in favour of street children worldwide. A „Street Children‘s Day“ information package is sent to parishes, interested teachers and youth groups at the beginning of January. The package included material for a service for children, general background information on the subject of street children and suggestions for campaigns. This material is also available online (in German). Since the first Street Children's Day in 2009 it gained more and more attention in Austrian media, espiacly in 2011 when the auxiliary bishop of Vienna Franz Scharl cleaned shoes on the streets to commermorate the day.